Co-founder and co-CEO Jeremy Boring announced Wednesday that DailyWire plans to commit $100 million to launch DW Kids — children’s entertainment content that will be completely free from the elements of a wake-up agenda.
Boring’s announcement followed a series of videos posted by Chris Ruffo that were allegedly pulled from Disney’s internal communications, exposing the company’s efforts to advance radical gender ideology and other progressive ideas about sexuality. One of the producers even talked about it.”A gay agenda is not secret at alland ‘adding weirdness’ to her programme.
Boring joined Fox News anchor Laura Ingraham on Thursday to discuss his plan alternative creation.
“Disney’s decline is just one example of a troubling trend,” Ingraham began, noting that a number of companies had already bowed to pressure and implemented policies that supported and enforced radical gender ideology on children.
“Late yesterday, The Daily Wire decided it would start doing something about it, announcing plans to invest at least $100 million over the next three years in children’s live action and entertainment,” Ingraham continued while introducing Boreing.
“Jeremy, for a long time, has been asking conservative parents, why are we paying for this to have our kids’ minds, you know, manipulate or manipulate or at least go around the edges on some of these issues? Where are the normal innocent kid shows anymore?” she asked.
“Right. I think this is going somewhat right that we are trying to do in the Daily Wire, and that Americans are sick of giving their money to wake up companies that seem to hate them.” They are sick of donating their money to wake up media companies that sabotage the truth and try to silence them. And they are tired of giving their money to wake up entertainment companies like Disney that have gay agendas that aren’t top secret and want to add quirkiness to content for young children. The problem is that the Americans didn’t have many alternatives.”
Boring noted that when it came to the news media, Fox News was often the only voice fighting the narratives espoused by other media—but when it came to pure entertainment, there were no real alternatives.
“So, what The Daily Wire is trying to do is build those alternatives. Americans have a lot of economic power; they have nowhere to put that economic power,” Boring continued. “We end up giving our money to the same companies that oppose us because they are the only game in the world. City. I’m sick of this right-wing permeated nonprofit mentality of the last generation, which says all we can do is lose, complain and beg for donations. This is nonsense. We can build alternatives.”
And Ingraham went on to say that creating quality content that doesn’t have an agenda can be a needle that’s hard to fathom. “The one thing that conservatives get so often wrong about this, Jeremy, is that kids don’t want to be evangelized in either,” she said, adding, “Walt Disney was a genius for providing entertainment, and often those conservatives were People who start making movies, it’s always preachy stuff. It shouldn’t be political at all.”
Boring noted that excessive preaching content was exactly what he intended to avoid by moving away from the typical nonprofit model. He explained that when content was based on donations, donors often expected to see a clearer presentation of a particular message.
“We’re asking people to buy a product that they actually want to see, which means it has to be entertainment first,” he concluded.
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