March 24, 2023

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Google files is a trademark of the Pixel Watch name

Google files is a trademark of the Pixel Watch name

After years of speculation, we finally know the name of Google’s first in-house smartwatch. Absolutely no one’s surprise, a brand new The filing with the US Patent and Trademark Office discloses that it is … Pixel Watch.

Registration (via 9to5 Google) is about to be as abstract as it gets. The description says that the Pixel Watch name “is intended to cover categories of smartwatches; cases configured to hold smartwatches; wearable computers in the nature of smartwatches; smartwatch straps; smartwatch bands.” Further in the filing, it was noted that although the Pixel name Watch is not in current use, however there is an intent to use it. Not to mention that Google recently changed its store to Notably distinguished by the watches. Google clearly has brain smartwatches.

Brand Pixel Watch
Photo: USPTO

Granted, this name was totally predictable, even if it’s a bit climatic. The tech media has been referring to the concept of a Google-made smartwatch as the Pixel Watch for years. It also makes sense to consider that Big Tech has used smartwatches to bolster their ecosystems. By calling it the Pixel Watch, Google is signaling its intent that the wearable will be a companion to the Pixel phones. And if it gets more people into Google’s network of tools and services…well, that’s been the plan all along.

We already have a fairly good idea of ​​what to expect. The news that Google will do Finally make your Pixel Watch real It broke in December, and there were several leaks of watch faces. It’s also long been expected that Google will tease the Pixel Watch at Google I/O next month – a timing that it strongly supports. The Pixel Watch is also expected to feature some kind of Fitbit integration with Wear OS 3. The smartwatch is also expected to cost more than Fitbit and serve as a direct competitor to the Apple Watch.

There are a lot of reasons Why 2022 is the year That the stars have finally lined up with the Pixel Watch. But despite false starts and never-ending rumors, Google has been laying the groundwork for Android smartwatches for years. Not only was it the first wearable game in 2014 with Android Wear, which has since been rebranded to Wear OS. In 2019, it was revealed The Pixel Watch debuted almost years ago. The only reason it didn’t happen was because those early attempts “didn’t look like they belonged in the Pixel family”. And to be fair, this was the right call, because the LG Watch Style and LG Watch Sport were great.

This is a hint that this new watch is something from Google he is Proud to put his name on it. We’ll have to see what happens at Google I/O, but it looks like the long wait is finally over.

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