New Apple leak reveals iPhone 14 screen shock

07/24 update below. This post was originally published on July 21

According to several iPhone 14 leaks, Apple’s new iPhone will be almost identical to its predecessor. But momentum is now gathering around one surprising upgrade, which has the potential to leave competitors behind.

Speak to me, Industry Reputed Display Specialist Ross Young, CEO of Supply Chain Consultants (DSCC), open That Samsung’s “M12 OLED material set” display technology is coming to all iPhone 14 models. Considering that it didn’t even make Samsung’s flagship Galaxy S22 Ultra, that’s a shock.

News also builds on previous report From Elec, which said the M12 was under consideration by Apple. But no one seriously expected it to be used in every iPhone 14 model, and I would have been cynical if it weren’t for Young proven track recordAnd the

So what is the M12? In essence, they consist of the dopant, host, and main elements of red, green, and blue OLED displays. What the M12 brings to the table is improved display performance, color accuracy and energy efficiency. With displays being one of the biggest power drains in a smartphone, this last capability is key. Especially with the alleged leaks iPhone 14 battery capacity It will be similar to the iPhone 13 range.

Update 07/23: more details about the iPhone 14 range production have now been leaked. In Tweet topicMing-Chi Kuo, an influential analyst at TF International Securities, revealed that Apple has added a new supplier to help with the widespread problem of chip shortages affecting the sector.

Kuo explained that SG Micro has “passed the quality certification for the high-end iPhone 14 and is likely to charge the PMIC (battery and level shifter) of the iPhone 14 at 2H22.”

Battery capacity is one of the main talking points around the iPhone 14 range. While the iPhone 14, iPhone 14 Max, and iPhone 14 Pro are all locked to receive small boosts, the iPhone 14 Pro Max battery is expected to be smaller than its predecessor.

Energy efficiency has been a calling card for Apple devices in recent years, so it would be great to see how this is managed in the iPhone 14 lineup, and the addition of the SG Micro feels well-timed.

Update 07/24: Ross Young provided additional updates on the adoption of the M12 on the iPhone 14 lineup, and that’s not all good news.

While it was previously mentioned that the M12 will increase the energy efficiency of iPhone 14 screens compared to its predecessors, he clarified that this does not mean that it will be a class leader in other areas. “The S22 Ultra is likely to be brighter due to the MLA/MLP structure, which boosted brightness to 1,750 nits. But [it] It should be better than the iPhone 13″.

This seems logical. For context, the iPhone 13 and iPhone 13 Pro are rated at 800 and 1,000 nits of brightness, respectively, so the generational leap should be massive. On top of that, Apple has never been interested in winning the spec war, and it’s fitting that the company prioritizes efficiency first.

Interestingly, Young also gave context about Samsung’s omission of the M12 in the Galaxy S22 lineup, saying that “the timing didn’t work out. The M12 is just on”. So it looks like Samsung’s loss will be Apple’s gain — at least until the launch of the Galaxy S23 lineup early next year.

So why didn’t Samsung put this technology in the Galaxy S22 lineup? According to Elec descended to Cut costs. However, it will be hard for some Galaxy fans to put up with when the Galaxy S22 Ultra is almost twice the price of the iPhone 14.

Thus, the Galaxy S22 Ultra and Galaxy S22 Plus use the M11 (the same 2021 models), while the standard Galaxy S22 has only the M10, a generation that the Galaxy S20 range first used in 2020.

Yes, iPhone 14 prices are mentioned via increase range, but Apple fans will point out all the little things that the company continues to correct with its hardware. And it looks like this will be another one.

___

Follow Gordon on Facebook

More about Forbes

More from ForbesApple’s new iPhone 14 Max may last longer than Pro Maxby Gordon Kelly